Founded in 1993 by Ralph Lauren, the Double RL brand was created as a modern tribute to the independent spirit of the untamed West, and the tireless resolve of the American worker. Both the brand name and logo are tributes to Mr. Lauren's working RRL cattle Ranch in Colorado, which exemplifies the soul and lifestyle of the brand. The foundation of Double RL lies in timeless wardrobe staples; authentic American made hand-finished selvedge denim, military-grade chinos, tube-knit t-shirts, thermals and flannels.
«I have always loved clothes that were designed for a purpose – work clothes, uniforms and the hard-wearing utility fabrics they were made of. They have a timeless quality, honesty and integrity to them, which to me is very American.»